Suzanne Somers Has an AI Twin — And America Can’t Decide If It’s Beautiful or Terrifying

In a plot twist straight out of a sci-fi drama, Suzanne Somers — the actress, entrepreneur, and wellness icon who passed away in 2023 — is back. Well… sort of. Her husband, Alan Hamel, just introduced what he calls the Suzanne AI Twin, a fully interactive, digitally replicated version of his late wife. According to Hamel, it’s so accurate he “can’t tell the difference.”

That one sentence alone is enough to make you start questioning — but the story only gets stranger.

How We Got an AI Suzanne Somers

Before Somers died, she reportedly talked with Hamel about preserving her voice, her humor, her wellness teachings — basically her entire persona — through technology. So Hamel partnered with companies like Realbotix and Hollo.AI, both known for mixing robotics with cutting-edge artificial intelligence.

The result? A hybrid figure that:

• Looks and sounds like Suzanne

• Can answer questions in real time

• Pulls information from her 27 books and decades of interviews

• Promises to offer “safe, vetted health guidance”

• Captures her speech patterns, cadence, and personality

It’s not just a chatbot — it’s a digital reconstruction.

The AI twin has already debuted at tech conferences, turning heads and dropping jaws. Additionally, Hamel plans to host a full interactive version on SuzanneSomers.com, where fans can “talk to Suzanne” 24/7. He insists this is exactly what she wanted, claiming she told him, “Let’s do it — it’ll be very interesting and we’ll provide a service to my fans.”

The Internet’s Reaction: Split Right Down the Middle

If you spend five minutes online, you’ll see the divide.

Some fans think it’s touching — a modern memorial that keeps her warmth and wellness philosophy alive. Something comforting. Something sweet.

Others? Not so much.

To them it feels like digital resurrection, an uncanny blending of grief, nostalgia, and technology that crosses into “Black Mirror but with 80s sitcom lighting.” And their concerns aren’t crazy. People are asking:

• How specific was Suzanne’s consent?

• Did she approve THIS exact use? With robotics? With AI training? With commercialization?

• If she didn’t explicitly sign off, does this cross a line?

And then there’s the ethics of giving health advice under the identity of someone who is no longer alive to correct or update the information — “doctor-vetted” or not.

The Legal Side: Who Owns a Person After They Die?

Once someone passes away, their likeness, voice, and personality fall under what’s known as the right of publicity. In Suzanne Somers’ case, Hamel — as her husband and executor — appears to have that control.

But legality doesn’t answer morality.

Is it okay to create a digital twin of someone who can’t meaningfully review the finished product? Is it a tribute… or a puppet?

And with investors already circling and tech companies eager to commercialize “AI legacy models,” the line between memorial and monetization gets blurrier.

A New Industry: Digital Immortality

This isn’t just about Suzanne. It’s about all of us.

We’re entering an era where people don’t simply live on in memory — they live on in software. Photorealistic deepfakes, holograms, replicated voices, now full conversational AI models.

The question is no longer “Can we?” It’s “Should we?”

Hamel clearly sees this project as love — his way of keeping his wife’s essence present. For others, it’s a warning shot about the future: where the dead can be copied, marketed, and interacted with as if they never left.

Suzanne Somers may be the first American star with a full AI twin…but she absolutely won’t be the last.

Conclusion: A Future We’re Not Ready For

Step back, and the picture becomes both mesmerizing and unsettling. Technology now lets us capture a person’s smile, voice, ideas, humor — their “energy,” even — and replicate it long after they’re gone. It’s awe-inspiring. But it’s also a line humanity has never crossed this boldly before.

Alan Hamel insists he built the AI twin out of love and at Suzanne’s request. Maybe he’s right. Maybe this is exactly what she wanted. But this moment forces a bigger question for all of us:

Are AI afterlives a way to honor the dead… or a way to avoid letting them go?

Because today it’s Suzanne Somers. Tomorrow it’s the next celebrity. Next month it’s influencers. And eventually… someone you know.

This isn’t sci-fi anymore. It’s not hypothetical. It’s not theoretical.

Digital immortality has arrived — and we’re going to have to decide what it means.

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